Shop our Valentine's Event 18% OFF with code 18VD2022 + Earn a 770 Gift Card on all Purchases *Exclusions Apply.

Our most wanted Pieces

Diamond Personalized Cuff Bangle
Regular price
$1,999.00
Sale price
$1,999.00
Diamond Pave Custom Name Necklace
Regular price
$740.00
Sale price
$740.00
Custom Diamond Name on PaperClip Bracelet
Regular price
$790.00
Sale price
$790.00
Statement Solitaire Diamond Chain Ring
Regular price
$925.00
Sale price
$925.00
18k Fancy Diamond Chain/Silk Cord Bracelet
Regular price
$365.00
Sale price
$365.00
Diamond Date Charm
Regular price
$625.00
Sale price
$625.00
Pave Bangle
Regular price
$1,750.00
Sale price
$1,750.00
Custom Diamond Date on PaperClip Bracelet
Regular price
$860.00
Sale price
$860.00
Multishape Triple Row Enamel Diamond Statement Ring
Regular price
$1,199.00
Sale price
$1,199.00
The ADEL Diamond Initials + Bezels Necklace
Regular price
$575.00
Sale price
$575.00
Diamond Name Charm
Regular price
$590.00
Sale price
$590.00
Double Chain Diamond Initials Bracelet
Regular price
$520.00
Sale price
$520.00
Custom Diamond Name Cuban Link Necklace
Regular price
$1,275.00
Sale price
$1,275.00
Custom Multiple Initials Double Chain Bracelet
Regular price
$400.00
Sale price
$400.00
Statement Diamonds Cuff Bangle
Regular price
$1,550.00
Sale price
$1,550.00
Double Chain Diamond Initials Center Charm Bracelet
Regular price
$520.00
Sale price
$520.00
Single Name Necklace
Regular price
$314.00
Sale price
$314.00
Custom Initials And Middle Charm Double Chain Bracelet
Regular price
$450.00
Sale price
$450.00
Initial Diamond Stud - Single
Regular price
$320.00
Sale price
$320.00
Custom Cuban Link Diamond Name Bracelet
Regular price
$1,180.00
Sale price
$1,180.00

New in!

Pave Heart Center Bezel Signet Ring
Regular price
$1,775.00
Sale price
$1,775.00
Double Pave Row Large Diamond Initial Charm
Regular price
$495.00
Sale price
$495.00
Diagonal Diamond Stripes Custom Nameplate Charm
Regular price
$625.00
Sale price
$625.00
Custom Paperclip Link Solid Initials + Mixed Shapes Bracelet
Regular price
$925.00
Sale price
$925.00
Custom Paperclip Link Solid Name + Mixed Shapes Bracelet
Regular price
$675.00
Sale price
$675.00
Custom Cuban Link Solid Name + Mixed Shapes Bracelet
Regular price
$1,125.00
Sale price
$1,125.00
Custom Cuban Link Solid Initials + Mixed Shapes Bracelet
Regular price
$1,375.00
Sale price
$1,375.00
Custom Pave Diagonal Stripe Disc Charm
Regular price
$780.00
Sale price
$780.00
Diamond Pave Custom Name Necklace with Floating Heart Diamond Detail
Regular price
$1,450.00
Sale price
$1,450.00
Large Multishape Diamond Tennis Bangle
Regular price
$4,595.00
Sale price
$4,595.00
Slim Diamond Personalized Bangle
Regular price
$2,535.00
Sale price
$2,535.00
Multishape Diamond Bezels Statement Enamel Spiral Ring
Regular price
$1,099.00
Sale price
$1,099.00
Multishape Diamond Bezels Statement Spiral Ring
Regular price
$1,050.00
Sale price
$1,050.00
Diamond Personalized Bangle
Regular price
$2,995.00
Sale price
$2,995.00
Layered Pave Gothic Initials Necklace
Regular price
$1,195.00
Sale price
$1,195.00
Multishape Diamond Bezels Statement Pave Cuff Ring
Regular price
$865.00
Sale price
$865.00
Multishape Diamond Bezels Statement Pave + Solid Cuff Ring
Regular price
$795.00
Sale price
$795.00
Multishape Diamond Bezels Statement Solid Cuff Ring
Regular price
$799.00
Sale price
$799.00
Everyday Diamond Tennis Bracelet with extenders
Regular price
$2,685.00
Sale price
$2,685.00
Diamond Pyramids Bangle
Regular price
$2,700.00
Sale price
$2,700.00

Fine Jewelry for every generation, without the splurge guilt.

HIGHEST QUALITY, ETHICAL SOURCING

770 Pieces are made of recycled 14 karat gold, or 18 karat gold, and conflict-free precious and semi-precious stones. Of course, can't leave out the diamonds! All of our pieces are crafted with natural, genuine diamonds.

LITTLE DID YOU KNOW HOW CHARMING YOUR LAYERS COULD GET.

Charm game: airy. Get the signature 770 look by layering a series of our iconic charms for your very own stack. Here, larger charms, custom pieces, and statement-makers are working each and every one of your charms necklace angles for the ultimate look.

UNIQUE DESIGNS THAT ARE RIGHT FOR YOU

Each piece is designed by jewelry industry vets with you in mind. Think of it as the jewelry you’ve always wanted but have never actually found; modernized, fun, yet timeless. Our site incorporates classics with a twist, current trends, and a mix of both.

WHY SETTLE FOR THE ORDINARY?

The sweetest statement ring is updated with a dash of both color and sparkle with two delicate 0.15ct diamond stones outlined in eye-catching enamel.

BEST-SELLERS ARE BEST-SELLERS FOR A RESON.

Designed to keep your loved ones close at hand, we've reinvented the way you wear your favorite name(s). Iconic style with plain or pavé gold letters to spell out those you love, or find a phrase that turns yours into a personal piece.

DESIGNER PIECES AT DIRECT TO YOU PRICING

We recognize that fine jewelry is an investment, so we want you to have it at a great price (without industry markups). Our Pieces are priced to perfection, cutting gaps between third-parties, and bringing you only the best.

18k Fancy Diamond Chain/Silk Cord Bracelet

SHOP NOW

FINE Gifting Deserves the FINEST Packaging.

VALENTINE'S DAY GIFT GUIDE

Shop our Valentine's Edit

FEATURED PIECES: MULTISHAPE STATEMENT RINGS

Multishape Triple Row Enamel Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$1,199.00
Sale price
$1,199.00
Multishape Enamel Diamond Bezels Statement Cuff Ring
Vendor
770 Fine Jewelry
Regular price
$950.00
Sale price
$950.00
Multishape Triple Row Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$1,100.00
Sale price
$1,100.00
Multishape Double Row Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$995.00
Sale price
$995.00
Multishape Double Row Enamel Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$999.00
Sale price
$999.00
Multishape Diamond Bezels Statement Pave Cuff Ring
Vendor
770 Fine Jewelry
Regular price
$865.00
Sale price
$865.00
Multishape Diamond Bezels Statement Solid Cuff Ring
Vendor
770 Fine Jewelry
Regular price
$799.00
Sale price
$799.00
Statement Diamond + Rainbow Cuff Ring
Vendor
770 Fine Jewelry
Regular price
$725.00
Sale price
$725.00
Multishape Double Full Row Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$885.00
Sale price
$885.00
Multishape Diamond Bezels Statement Enamel Spiral Ring
Vendor
770 Fine Jewelry
Regular price
$1,099.00
Sale price
$1,099.00
Multishape Diamond Bezels Statement Spiral Ring
Vendor
770 Fine Jewelry
Regular price
$1,050.00
Sale price
$1,050.00
Multishape Diamond Bezels Statement Pave + Solid Cuff Ring
Vendor
770 Fine Jewelry
Regular price
$795.00
Sale price
$795.00
Two-Tone Multishape Triple Row Enamel Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$1,150.00
Sale price
$1,150.00
Multishape Triple Row Diamond-on-Diamond Statement Ring
Vendor
770 Fine Jewelry
Regular price
$1,175.00
Sale price
$1,175.00
Enamel Multishape Triple Row Diamonds + Rainbow Ring
Vendor
770 Fine Jewelry
Regular price
$1,350.00
Sale price
$1,350.00

Jewelry Display Drawer with Preserved Rose by Rosebox Miami

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